Jennifer Lopez launches “Love & Light” fragrance

Jennifer Lopez has been busy recently working on her latest fragrance and she was launching it today in St. Petersburg, Florida.

The “American Idol” star took part in an eight hour special for HSN while trying to increase interest in her new perfume “Love & Light” – which is available exclusively via HSN until it hits Kohl’s store shelves this September.

Talking about the offering, JLo said in a press release, “With Love & Light, I wanted to create a fragrance that was less about the world around you and more about your inner light and your spirit. It’s about how you feel inside, it’s not about your outside world.”

Betsy Olum, general manager of beauty and merchandising strategy at HSN, added, “We know our audience is going to love hearing from her on what influenced the creation of this fragrance.”

As for the pricing, “Love & Light” will retail for $58, with an accompanying shower gel available for $32.

Filed Under: Jennifer Lopez